Why Accreditation Work Overloads Faculty (and What to Do About It)

By Dr. Vlad Krotov

Growing Accreditation Burden Placed on Faculty

Accreditation is widely regarded as a cornerstone of quality assurance in business education. Frameworks established by organizations such as AACSB International, ACBSP, EFMD Global, and AMBA&BGA emphasize continuous improvement in strategic alignment, student learning, research productivity, societal impact, accountability, etc. Without any doubt, the goals underpinning most business accreditation standards are both important and valuable for any business school. 

In practice, however, accreditation work often places a significant and growing burden on faculty. Across many business schools, faculty members find themselves stretched between teaching, research, service, and an expanding set of accreditation-related responsibilities. Over time, this imbalance can lead to faculty frustration, disengagement, burnout, and, ultimately, a weakening of the quality improvement systems that business accreditation is meant to strengthen.

Why Accreditation Overloads Faculty

Understanding why accreditation work overloads faculty is the first step toward designing a more sustainable and effective approach. Some of the most frequently encountered accreditation burnout factors among faculty are discussed below. 

Accreditation as “Extra Work”

One of the most common issues is that accreditation is not fully integrated into existing academic processes and workflows. Instead, it is treated as something extra: an additional layer of reporting, meetings, and documentation on top of existing responsibilities. On the top of their normal responsibilities, faculty are often asked to: 

  • Participate in strategic planning exercises
  • Collect and analyze Assurance of Learning (AoL) data
  • Participate in assessment meetings
  • Document curriculum changes and improvements
  • Maintain records for faculty qualifications
  • Contribute to accreditation reports

None of these tasks are inherently unreasonable. In fact, most faculty members are more than willing to participate in these activities, especially when they see resulting tangible quality improvements. The problem is that these activities are often introduced without removing or redesigning other responsibilities.  As a result, accreditation becomes perceived not as part of academic work but as administrative overhead that is to be minimized or avoided.

Fragmented Systems and Inefficiencies

In many schools, accreditation processes evolve organically rather than being intentionally designed. Over time, this leads to fragmentation, redundancies, and inefficiencies:

  • Data stored across multiple spreadsheets and folders
  • Inconsistent templates and reporting formats
  • Repeated requests for the same information
  • Lack of clarity about roles and responsibilities in relation to accreditation

With numerous fragmented processes and data sources, faculty may spend more time managing the process than improving student learning and advancing other strategic priorities. This inefficiency is one of the biggest hidden drivers of overload.

The “We do Everything” Trap

Another source of strain is the tendency to over-engineer accreditation systems. In an effort to demonstrate rigor, schools often:

  • Introduce too many strategic goals and objectives
  • Pursue seveal impact areas at once
  • Create too many learning outcomes
  • Use excessive numbers of assessment measures
  • Collect more data than they can meaningfully analyze

While the intention behind this unnecessary complexity is to strengthen credibility, the outcome is often the opposite: faculty become overwhelmed, discussions become superficial, and the focus shifts from improvement to superficial compliance. Effective accreditation is not about doing everything. It is about doing what matters.

Lack of Clear Ownership

Business school accreditation is inherently a cross-functional process. But without clear ownership, it becomes everyone’s responsibility and, therefore, no one’s priority. Common symptoms of this situation of “diffused responsibility” include:

  • Faculty unsure of what is expected of them
  • Assessment coordinators overloaded with coordination tasks and delay assessment reports
  • Deans and department chairs involved only intermittently
  • Everything is “due tomorrow!”

Without defined roles and accountability, faculty are left navigating ambiguity on their own, which increases both workload and stress.

Misalignment with Faculty Incentives

Perhaps the most overlooked issue is that accreditation work is often weakly aligned with faculty reward systems. Teaching and research are typically recognized in evaluation, promotion, and tenure decisions. Accreditation work, however, may be undervalued or inconsistently recognized. That is why accreditation work is usually done by a small group of committed individuals.

This creates a structural imbalance where the effort required is high, but the incentives are limited. The small group accreditation champions often feel that everyone benefits from their work, yet the burden of accreditation falls only on their shoulders – with no tangible benefits for them personally. 

Reducing Faculty Overload: What Works

Reducing faculty overload in accreditation is not about doing less; it is about “working smarter.” Schools that manage accreditation effectively recognize that sustainable systems are those that align with existing academic work, emphasize clarity over complexity, and distribute responsibility in a fair, structured, and supportive way. Rather than layering additional tasks onto already busy faculty, these institutions redesign accreditation processes so they are simple, integrated, and purposeful. The result is a system that not only reduces burden but also enhances the quality of insights and continuous improvement efforts. The following principles highlight what consistently works in building accreditation systems that are both efficient and impactful.

Integrate Accreditation into Existing Workflows

Assessment should be embedded into normal teaching activities rather than treated as a separate process. For example:

  • Use existing assignments as AoL measures
  • Incorporate assessment reflection into regular faculty meetings
  • Make faculty credentialing a normal part of the onboarding and faculty evaluation processes 

When accreditation becomes part of what faculty already do, the perceived burden decreases significantly.

Simplify and Refocus the System

Less is often more. Strong accreditation systems typically:

  • Have a clear focus on the mission and one clear defined area of impact
  • Use a limited set of high-quality KPIs
  • Focus on a manageable number of learning outcomes
  • Prioritize meaningful data-driven improvement over data volume

Clear focus reduces faculty workload while improving the depth and usefulness of insights.

Clarify Roles and Responsibilities

A clear organizational structure in relation to an accreditation project reduces confusion, duplication, and finger-pointing. Effective approaches include:

  • Defined responsibilities for AoL leads, program coordinators, and administrators
  • Standardized templates for data and report submission
  • Centralized data management supported by simple technology tools

When expectations are clear, faculty can contribute efficiently without unnecessary friction. 

Align Incentives

Faculty engagement improves dramatically when accreditation work is recognized and rewarded. Some examples of rewards can include: 

  • Explicit recognition in annual evaluations that lead to salary increases
  • Course releases or workload adjustments
  • Linking accreditation contributions to service expectations

Appropriate alignment of intentions transforms accreditation from a burden into a valued contribution.

Provide Dedicated Support

Perhaps the most important factor is ensuring that faculty are not expected to manage complex accreditation systems on their own.

  • Successful schools often rely on:
  • Dedicated accreditation staff
  • Centralized coordination and data management
  • External expertise when needed

This allows faculty to participate in accreditation while focusing on what they do best: teaching, research, and meaningful engagement with the external community. 

A Shift in Perspective

At its best, accreditation is not about compliance; it is about clarity. When done right, an accreditation initiative provides a clear and structured way for schools to understand how they can improve. But when poorly designed, it can obscure these goals under layers of bureaucratic processes and reports. Faculty overload is not an inevitable consequence of accreditation. It is a signal that the system needs to be redesigned.

Accreditation work overloads faculty not because the standards are unreasonable, but because the systems used to meet those standards are often inefficient, fragmented, and misaligned with academic realities.

By integrating processes, simplifying structures, clarifying roles, aligning incentives, and providing proper support, business schools can transform accreditation from a burden into a meaningful driver of continuous improvement.

How an Accreditation Consultant Can Help

Designing accreditation systems that are both rigorous and sustainable requires experience, perspective, and a clear understanding of what works in practice and what does not. An accreditation consultant such as Accreditation.Biz can help schools streamline their processes, avoid common mistakes, and build systems that are simple, effective, and aligned with existing faculty workflows. Most importantly, such support can reduce faculty burnout while strengthening the overall quality of accreditation efforts. And when that transformation happens, faculty are no longer overwhelmed; they become genuinely engaged in the process of making their business schools better. 

Where Business Schools Go Wrong with AACSB Standard 9 (and How to Fix It)

AACSB Standard 9

By Dr. Vlad Krotov

AACSB Standard 9 and its Importance

AACSB’s Standard 9: Engagement and Societal Impact is, in many ways, one of the most important elements of the accreditation framework. It asks business schools to look outward and demonstrate not only what they teach or research, but also how they make a meaningful difference in society.

Yet, despite its importance and intuitive appeal, AACSB Standard 9 is also one of the most frequently misunderstood standards. Quite often, it’s not because schools lack impact, but because they struggle to define it clearly, measure it rigorously, and align it strategically.

Common Mistakes in Relation to AACSB Standard 9

Over time, three recurring patterns emerge in schools that find themselves struggling with this standard. The mistakes that schools make in meeting the requirements of AACSB Standard 9 are usually related to three areas: focus, evidence, and alignment. Each of these areas is discussed in more detail in the sections below. 

Mistake 1: No Clear Focus

Most business schools are deeply engaged in their communities. They support small businesses, encourage student consulting projects, partner with nonprofits, and contribute to regional development in various ways. These efforts are real, meaningful, and often impressive.

However, a common problem arises when these activities are presented as a collection of disconnected initiatives, rather than as part of a coherent societal impact strategy.

The underlying assumption seems to be: the more we do, the stronger our case. In reality, the opposite is often true. When a school attempts to demonstrate impact across too many unrelated areas, its narrative becomes diluted. Reviewers are left asking a simple but critical question:

What is this school actually trying to achieve in terms of societal impact?

AACSB is not evaluating how many good things a school does. Instead AACSB is evaluating whether the school has made a deliberate, strategic choice about where it wants to make a difference and whether this impact is clearly demonstrated.

Strong business schools resolve this by focusing their efforts. They identify one primary area of societal impact, such as entrepreneurship, sustainability, regional economic development, etc. After that, they formulate a coherent strategy around it. Other activities may still exist, but they are secondary. The primary focus provides strategic clarity and direction. 

Mistake 2: No Evidence of Impact

If lack of focus is the first issue, lack of evidence is the second problem. Many accreditation reports are filled with statements describing what the school did:

  • “We hosted workshops for local businesses.”
  • “Students completed consulting projects.”
  • “Faculty formed partnerships with external stakeholders.”

While these statements often reflect valuable and time-consuming efforts, they stop short of demonstrating what Standard 9 actually requires: impact.

This distinction is subtle but critical:

Activities describe effort. Impact demonstrates results.

Without evidence of outcomes, even the most impressive initiatives can appear superficial. Reviewers are not simply asking, “What did you do?” They are asking:

What changed because of what you did?

A shift in mindset is required. Schools must move from reporting inputs and outputs to documenting outcomes and effects.

Consider the difference:

Activity-Oriented StatementImpact-Oriented Statement
“We conducted 10 workshops”“45 small businesses improved financial performance, with average revenue increasing by 12%”
“Students completed projects”“Students completed projects”

The principle is straightforward:

If you cannot measure it, you cannot claim it as impact.

This does not mean every outcome must be perfectly quantified. However, credible evidence, whether quantitative or qualitative, must demonstrate that something meaningful has changed as a result of the school’s efforts.

Mistake 3: No Alignment with Mission

Even when schools define an impact area and attempt to measure it, a third issue often undermines their efforts: misalignment with the school’s mission and core activities.

It is not uncommon for schools to select a societal impact theme because it is timely or widely valued. For example, environmental sustainability is an important and globally relevant issue. But problems arise when this chosen focus is not supported by the school’s actual capabilities.

A typical scenario looks like this:

  • The school claims sustainability as a key impact area
  • Offers no sustainability-related courses
  • Produces little or no research in the field
  • Has limited faculty expertise or partnerships in that domain

In such cases, the societal impact narrative begins to feel disconnected and almost symbolic rather than substantive.

Reviewers quickly recognize this gap and ask:

If this is truly your focus, where is the evidence across your system?

Strong schools ensure alignment between their chosen area of impact and their overall strategy. Their societal impact is not an isolated theme. It is embedded across the institution.

This alignment typically includes such areas as:

  • Strategic Planning (Standard 1): Societal impact is included in strategic planning
  • Curriculum (Standard 4): Courses reflect the impact focus
  • Research (Standard 8): Faculty produce relevant work
  • Engagement (Standard 9): Partnerships reinforce the same theme

Most importantly, the chosen area of societal impact should be formalized in the strategic plan, supported by:

  • Clear goals
  • Specific objectives
  • Defined initiatives

This ensures that impact is not accidental but intentional and sustainable.

From Fragmentation to Strategy

Taken together, these challenges point to a broader transformation in relation to its social impact strategy that a business school must undergo. The transition is not about doing more; it is about becoming more focused and intentional with respect to creating a positive societal impact.

The table below contrasts a strong approach to societal impact with one that is weak and superficial. 

Weak ApproachStrong Approach
Many disconnected activitiesOne clear impact focus
Descriptions of effortEvidence of outcomes
Loose alignmentMission-driven integration
Ad hoc initiativesStrategic execution

How an Accreditation Consultant Can Help

In many cases, business schools already possess the ingredients needed for a strong Standard 9 narrative. What they lack is not activity, but coherence.

An external accreditation consultant, such as Accreditation.Biz, can play a critical role in bridging this gap. Specifically, an accreditation consultant can help with the following: 

  • Fresh perspective: Help identify a societal impact area that naturally aligns with the school’s mission
  • Clear metrics: Help define specific and measurable outcomes
  • System alignment: Help ensure integration across strategy, teaching, research, and engagement
  • Ongoing support: Assist with monitoring, evaluating, and refining impact over time

Standard 9 is not a one-time reporting exercise. It requires continuous attention and structure. The right guidance can make a significant difference in the time and effort it takes to meet this, without any doubt, important AACSB standard. 

Conclusion: Clarity Over Quantity

Most business schools are already contributing to society in meaningful ways. The challenge posed by Standard 9 is not to increase activity but to increase clarity, focus, and evidence in relation to societal impact.

In the end, a strong societal impact narrative answers these four simple yet demanding questions: 

  • What impact do we aim to create?
  • How are we creating it?
  • Is it aligned with our strategy? 
  • What evidence shows that it is actually happening?

Schools that can answer these questions convincingly are not only better positioned for AACSB accreditation but also better positioned to fulfill their broader purpose within society. And that, ultimately, is what Standard 9 is all about.

Why Accreditation Efforts Stall (and How to Restart Them)

By Dr. Vlad Krotov

Accreditation is widely recognized as one of the most powerful mechanisms for continuous improvement in business schools. Whether operating under the standards of AACSB International, EFMD Global, the Association of MBAs/BGA, ACBSP, or other accreditation bodies, business schools are expected to demonstrate systematic processes for improving academic programs, supporting faculty development, ensuring that students achieve meaningful learning outcomes, and advancing broader organizational goals.

However, despite good intentions, many accreditation initiatives lose momentum over time. Business schools may begin with enthusiasm and strong leadership support, but progress can gradually slow. Committees stop meeting regularly, and critical accreditation processes—such as assurance of learning (AoL), faculty qualification tracking, and strategic planning—become inconsistent. In some cases, accreditation efforts stall completely, putting the school at risk of losing accreditation or failing to achieve reaccreditation.

Understanding why accreditation efforts stall (and how to restart them) is essential for schools that want to maintain their accreditation status and continue improving their academic programs.

Why Accreditation Efforts Stall

Leadership Transitions

One of the most common reasons accreditation initiatives stall is leadership change. When a dean, associate dean, or accreditation director leaves the institution, the momentum built around accreditation can quickly dissipate.

New leaders often arrive with different priorities, and accreditation processes may temporarily fall to the background while the administration focuses on other pressing issues such as enrollment, budgeting, or program development. Without a dedicated champion, accreditation initiatives can easily lose direction.

Unfortunately, accreditation timelines do not pause during leadership transitions. Required reporting cycles, assurance of learning processes, and faculty qualification tracking must continue regardless of administrative changes.

Accreditation Is Treated as a One-Time Project

Another common issue is the perception that accreditation is a temporary project rather than an ongoing management system. Business schools sometimes mobilize faculty and staff only when an accreditation visit approaches, producing large amounts of documentation in a short period of time.

Once the review is completed, however, many of these processes lose priority. Committees stop meeting, data collection slows, and institutional knowledge begins to fade.

Accreditation bodies increasingly expect continuous improvement systems, not periodic bursts of activity.

Faculty Burnout and Administrative Overload

Accreditation work often falls on a small number of dedicated faculty members or administrators. Over time, these individuals can become overwhelmed by the demands of data collection, reporting, and coordination across departments.

Without clear systems and support structures, accreditation work can feel like an additional administrative burden rather than a meaningful quality improvement process. When key individuals step back, the entire system may stall.

Poor Data Management

Many schools struggle with maintaining consistent and reliable accreditation data. Information related to faculty qualifications, research productivity, Assurance of Learning results, and strategic initiatives is often scattered across spreadsheets, emails, and departmental files.

When data systems are fragmented, preparing accreditation reports becomes time-consuming and frustrating. Faculty may lose confidence in the process, and institutional leaders may underestimate the effort required to maintain compliance.

The Risks of a Stalled Accreditation Process

When accreditation systems stall, the risks can be significant.

Schools may fall behind on critical processes such as:

  • Assurance of Learning data collection and analysis
  • Faculty qualification monitoring
  • Strategic planning and impact reporting
  • Documentation required for accreditation reviews

Over time, these gaps can lead to negative outcomes during accreditation reviews, including additional documentation requests, accreditation deferral, or even the loss of accreditation status.

Beyond reputational consequences, losing accreditation can affect student recruitment, employer perception, and partnerships with other institutions.

For these reasons, maintaining momentum in accreditation processes is essential.

How Schools Can Restart Accreditation Efforts

Reestablish Clear Governance Structures

The first step in restarting stalled accreditation efforts is to reestablish clear governance structures. Schools should ensure that accreditation responsibilities are clearly assigned and supported by institutional leadership.

Effective accreditation systems typically include:

  • A designated accreditation leader or director
  • Faculty committees responsible for Assurance of Learning
  • Administrative support for data collection and reporting
  • Regular review meetings to monitor progress

Creating clear accountability helps restore momentum and ensures that accreditation work is distributed across the organization.

Simplify and Systematize Processes

Many stalled accreditation systems suffer from unnecessary complexity. Schools often develop overly elaborate assessment systems that become difficult to sustain over time.

Restarting the process often requires simplifying procedures, clarifying responsibilities, and implementing manageable data collection systems that faculty can realistically maintain.

Maintain Continuity During Leadership Changes

Because leadership transitions are inevitable, institutions should ensure that accreditation systems do not depend entirely on one individual.

Documentation, procedures, and data systems should be delegated to different people and structured in a way that allows new leaders to quickly understand the institution’s accreditation processes and continue them without disruption.

The Role of Accreditation Consultants in Maintaining Momentum

One of the most effective ways to prevent accreditation initiatives from stalling is to engage experienced accreditation consultants.

An accreditation consulting firm such as Accreditation.Biz can provide continuity, expertise, and project management support that helps schools maintain steady progress even during periods of organizational change.

In general, accreditation consultants can assist institutions in several critical ways:

Maintaining Continuity During Leadership Transitions

When internal leadership changes occur, consultants can provide stability and ensure that accreditation processes continue without interruption. Because consultants are already familiar with accreditation standards and institutional systems, they can not only maintain the momentum but also help new administrators quickly understand the status of ongoing initiatives.

Preventing Costly Mistakes

Accreditation standards are complex and constantly evolving. Schools that attempt to navigate these requirements without experienced guidance may inadvertently make mistakes that delay accreditation progress. Experienced accreditation consultants can help business schools interpret standards correctly and design simple yet effective systems that are less likely to stall. 

Providing Immediate Expertise

Hiring a full-time accreditation officer can take months, and new staff may require significant time to develop expertise in accreditation standards and reporting processes. In contrast, accreditation consultants can begin supporting the institution almost immediately, bringing years of experience and proven frameworks for managing accreditation systems.

Keeping the Process Moving Forward

Perhaps most importantly, consultants help maintain momentum. Accreditation requires consistent attention over multiple years. External advisors provide structure, accountability, and project management discipline that ensures progress continues even when internal priorities shift. Quite often, even simple reminders about important accreditation requirements and deadlines can help everyone stay on track. 

Accreditation as a Long-Term Commitment

Successful accreditation is not achieved through short bursts of activity before peer review team (PRT) visits. Instead, it requires a sustained commitment to continuous improvement, supported by effective leadership, clear systems, and reliable data.

When accreditation efforts stall, the consequences can be significant. However, with the right governance structures, simplified processes, and experienced guidance, institutions can quickly restart their accreditation initiatives and regain momentum.

For many schools, partnering with experienced accreditation consultants provides the expertise and continuity needed to keep accreditation systems functioning smoothly. Such partnerships can help business schools ensure that the institution continues moving forward and avoids costly setbacks.

In the end, accreditation is not just about meeting external standards. It is about building a stronger institution that consistently delivers high-quality education and meaningful learning outcomes for its students.

When “Good” Isn’t Good Enough: Continuous Improvement After You Meet AoL Targets

AACSB Standard 5 Continuous Improvement

By Dr. Vlad Krotov

Understanding the Intent of AACSB Standard 5

Under AACSB Standard 5, Assurance of Learning (AoL) is far more than reaching a certain numeric target in relation to student competencies. The standard expects every accredited business program to articulate clear and measurable program learning outcomes (PLOs), meaningful performance targets, assess those outcomes using valid and reliable instruments, analyze and discuss the results, and implement improvements based on those findings.

The final component, often referred to as “closing the loop,” is what transforms assessment from a measurement exercise into a quality enhancement system. Without documented improvement actions that follow from data analysis, the AoL cycle remains incomplete. The goal is not simply to demonstrate that learning occurred, but to show how assessment evidence systematically informs better teaching, better curriculum design, and stronger alignment with the school’s mission and strategic objectives.

When Targets Are Missed vs. When Targets Are Met

When assessment results fall below the established benchmark, the path forward is relatively clear. Faculty recognize that something may need adjustment. They may refine assignments, recalibrate rubrics, modify instructional strategies, or introduce additional student support mechanisms. In these situations, improvement feels necessary and natural.

However, a more subtle situation occurs when results meet or exceed the target. When 85%, 90%, or even 95% of students achieve the learning objective, the discussion often becomes brief. Faculty may conclude that everything is working well and that no changes are required. While this response appears reasonable, it risks undermining the spirit of continuous improvement underscoring AACSB Standard 5. Assurance of Learning is not designed to confirm adequacy; it is designed to promote ongoing enhancement.

Reflecting on Success

When targets are met, the first responsibility of faculty is thoughtful reflection. Strong results should prompt careful inquiry into their underlying causes. Some of the questions that can be asked in the light of strong results are discussed below. 

Question 1: Why Were the Results Strong?

First, the faculty analyzing results can reflect on the question of why the results were so strong. The following questions can be asked: 

  • Were there specific pedagogical approaches that contributed to improved performance? 
  • Did better alignment between course objectives and assessment instruments make expectations clearer to students? 
  • Was there greater consistency in rubric application across sections? 
  • Did curricular sequencing better prepare students for this particular competency?

Answering these questions generates valuable institutional knowledge. Instead of assuming that success will automatically continue, faculty identify the practices that produced strong outcomes and ensure they are sustained, documented, and shared. This deliberate reflection strengthens program competencies and reduces reliance on individual teaching styles alone. In doing so, the program builds a more resilient and transferable model of effective instruction.

Question 2: Was the target challenging enough? 

A second, more challenging question must also be addressed: were the set targets sufficiently demanding? If results consistently and comfortably exceed the benchmark, it may indicate that the performance standard was set too low. Targets should not be symbolic thresholds designed for easy attainment; they should represent meaningful expectations that reflect the school’s aspirations and strategic positioning.

Raising performance thresholds, refining the criteria for “exceeds expectations,” or introducing more sophisticated assessment tasks may be appropriate responses. Increasing the target does not signal dissatisfaction with students or faculty. Rather, it reflects confidence in student capability and a commitment to academic rigor and growth. Continuous improvement often requires redefining what excellence looks like.

Question 3: Are there additional opportunities for improvement? 

Even when targets are appropriately calibrated and performance is genuinely strong, opportunities for further enhancement often remain. Continuous improvement does not always mean correcting deficiencies; it can involve innovations that deepen and expand learning. Faculty might consider whether students can demonstrate more advanced integration of knowledge, stronger analytical depth, greater ethical reasoning, or more polished communication skills.

In this sense, improvement becomes developmental rather than remedial. The absence of problems does not imply the absence of growth potential. A mature AoL system encourages faculty to explore incremental refinements that gradually elevate program quality over time.

AoL Is About Improvement, Not Percentages

Ultimately, Assurance of Learning is not about achieving a particular numerical threshold. It is about cultivating a disciplined, evidence-based culture in which faculty use assessment data to continuously enhance student learning and advance the school’s mission and vision. Whether targets are missed, met, or exceeded is secondary to the central question: how does this information help us improve?

When programs treat strong results as the end of the conversation, AoL becomes a compliance exercise. When they treat strong results as an opportunity for reflection, recalibration, refinement, and innovation, they embody the true intent of AACSB Standard 5: continuous improvement. Continuous improvement is not triggered only by shortcomings. It is a permanent expectation—one that remains in force regardless of how impressive the numbers may appear.

One Cannot See One’s Own Eyes: Why Business Schools Benefit from an Accreditation Consultant

External perspective from an accreditation consultant

“One cannot see one’s own eyes.” — Ethiopian proverb

This simple proverb captures a powerful truth: no matter how capable or experienced we are, we all have blind spots. 

That insight applies directly to business schools pursuing accreditation.

From within an institution, everything may appear aligned:

  • A clearly articulated mission
  • A strategic plan approved by faculty and administration
  • Faculty with strong academic and professional credentials
  • Assurance of Learning (AoL) processes in place
  • Active engagement with students and stakeholders

And yet, accreditation reviews are conducted by external peer reviewers representing other, often similar business schools and such bodies as:

  • AACSB International
  • EFMD Global (EQUIS)
  • Association of MBAs (AMBA)

These organizations evaluate schools from a different vantage point: one that is comparative, evidence-based, and standards-driven.

What feels coherent internally may look fragmented externally. What feels “good enough” may not meet global peer expectations. This is where “blind spots” emerge.

Common Blind Spots in Accreditation

Some of the most common and serious “blind spots” with respect to accreditation standards that we see are discussed below. 

Strategy–Execution Gaps

A compelling strategic plan exists, but documentation does not demonstrate systematic execution of the plan, measurable outcomes, or continuous improvement.

Assurance of Learning Weaknesses

Learning goals are defined, but:

  • Rubrics are missing or inconsistent
  • Data collection cycles lack discipline
  • “Closing of the loop” has never been performed in a meaningful way

All these issues can lead external peer reviews to a conclusion that the school’s assessment system is not adequate. 

Faculty Qualification Risk

Faculty classifications (e.g., SA, PA, SP, IP under AACSB) may seem to be strong overall, but there are clear gaps when faculty qualifications are analyzed by disciplines, programs, or with respect to teaching loads or future retirement projections.

Documentation and Narrative Misalignment

The self-evaluation report may describe excellence, but the supporting documents do not fully align with the narrative. Quite often, external peer reviewers usually pay less attention to what business schools say and more attention to what the actual documentation appears to suggest. 

Impact Gaps

Advisory boards exist, but their strategic influence is unclear. Corporate engagement is active, but impact evidence is limited.

Oftentimes, these issues are not real problems or failures with respect to accreditation standards. Quite often, these are just perspective gaps that can be rectified with minimal training or additional supporting documentation. 

What an Accreditation Consultant Actually Does

Of course, an accreditation consultant does not replace institutional leadership or faculty ownership when it comes to rectifying these deficiencies. Instead, accreditation consultants provide:

  • External Perspective: Accreditation consultants can read your documentation as a peer reviewer would. 
  • Standards Interpretation: Accreditation standards are principle-based and sometimes ambiguous. Experienced consultants understand how standards are interpreted during review visits.
  • Risk Identification: Accreditation consultants can identify structural vulnerabilities early, before they become findings of external reviewers. 
  • Narrative Coherence: Accreditation consultants ensure alignment among mission, vision, strategy, faculty portfolio, assurance of earning, engagement, and impact.
  • Visit Preparation: Accreditation consultants can help a business simulate reviewer questions and stress-test responses via a “mock visit.” 

In short, they help the institution see what it cannot see on its own.

Accreditation Is a Strategic Transformation — Not Compliance Exercise

Accreditation is often misunderstood as a documentation project. It is not.

It is a strategic transformation process that requires:

  • Cross-functional alignment
  • Data discipline
  • Cultural buy-in
  • Evidence of impact
  • Continuous improvement

Leading this transformation while simultaneously evaluating it objectively is extremely difficult.

Just as an organization may hire an external auditor for financial integrity, engaging an accreditation consultant strengthens academic integrity and strategic clarity.

The Value of a Second Set of Eyes

The Ethiopian proverb reminds us: You cannot see your own eyes. But someone else can.

For business schools, that second set of eyes can mean:

  • Fewer surprises during the peer review visit
  • Greater faculty confidence
  • Clearer documentation
  • Stronger strategic coherence
  • Reduced stress
  • Higher probability of a positive outcome

Seeing clearly, before others evaluate you, is not a weakness. It is strategic leadership.

Keep in mind that for many business schools pursuing accreditation the question is not whether your school is strong. The question is whether you can objectively see your own blind spots.

Sometimes, the most valuable step forward is inviting someone else to help you see.

Do We Need an Accreditation Consultant?

International Business Accreditation Consultant

By Dr. Vlad Krotov

Pursuing international business accreditation is one of the most consequential strategic decisions a business school can make. Achieving an international accreditation—such as AACSB, EQUIS(EFMD), AMBA(BGA), or ACBSP—signals quality, academic rigor, and global credibility to students, employers, and peer institutions alike.

At the same time, these accreditations are neither quick nor simple to obtain. Accreditation projects demand sustained and disciplined effort across multiple years, careful coordination among faculty and staff, and significant financial investment. For many schools, accreditation becomes not just a quality initiative, but a major organizational change effort.

When business schools move from aspiration to execution (and realize how complex, time consuming, and expensive an accreditation effort can be), a practical and often unavoidable question emerges for deans and other academic leaders: 

Do we need an accreditation consultant?

While some institutions attempt to manage the accreditation process entirely in-house, many discover that the scope, risk, and complexity involved make external support both economically and strategically sound. Indeed, there are numerous advantages to working with knowledgeable, experienced, trustworthy, and motivated accreditation professionals. Some of these advantages are discussed in the sections below. 

Cost Savings and Predictable Expenses

In many countries, hiring a full-time accreditation professional is expensive. For example, in the United States, a realistic base salary to hire someone is around $80,000 or more. When payroll taxes, benefits, professional development, and overhead are added, the true cost can approach twice that amount.

A contract with an accreditation consultant is often significantly less than the fully loaded cost of a permanent hire. Just as important, consulting fees are predictable, time-bound, and milestone-driven, allowing institutions to budget with far greater clarity and confidence.

By hiring an international accreditation consultant for business schools, such as Accreditation.Biz, schools gain access to senior-level expertise at a fraction of the cost of building the same capability internally.

Allowing Faculty to Focus on the Core Mission

Faculty are hired to teach, conduct research, mentor students, and contribute intellectually to the discipline—not to manage accreditation logistics. Accreditation projects require extensive work in such areas as:

  • Assurance of Learning (AoL) system design
  • Data collection and validation
  • Documentation and reporting
  • Continuous improvement narratives

An accreditation consultant absorbs much of this operational and technical burden. This allows faculty to focus on teaching, research, and service to the school and broader community—the very activities that accreditation agencies, such as AACSB, expect institutions to prioritize.

Avoiding Costly Mistakes in a High-Stakes Process

Accreditation is not just time consuming. It is expensive. For example, to obtain AACSB accreditation, business schools often face:

  • Tens of thousands of dollars in accreditation and membership fees
  • Hundreds of thousands (if not millions) in indirect costs related to faculty and staff hiring, new faculty workload models, and research infrastructure

Thus, mistakes in interpretation, sequencing, or implementation can be very costly. Poorly designed AoL systems, confusing faculty qualification policies, or weak strategic alignment can lead to delays, additional visits, or adverse outcomes. An experienced accreditation consultant helps institutions get it right the first time, reducing rework, delays, and unnecessary spending.

Reducing the Risk of Accreditation Failure

International business accreditation, such as AACSB, is too important to approach experimentally. It is better not to be accredited than to start the process, invest heavily, and fail. Accreditation project failure can negatively affect:

  • Institutional reputation
  • Faculty and staff morale
  • Student recruitment and retention
  • Confidence among employers and other external stakeholders

Accreditation consultants bring pattern recognition developed across many institutions. They understand where schools typically struggle, how peer review teams actually interpret standards, and what constitutes an optimal way to meet the requirements of a particular standart. This experience significantly lowers institutional risk.

Maintaining Momentum

One of the most common challenges in accreditation is loss of momentum. Internal leadership changes, shifting priorities, or faculty turnover can stall accreditation progress for months or even years. An accreditation consultant provides:

  • Clear timelines and deliverables
  • External accountability
  • Continuous forward pressure

This helps schools stay on schedule and avoid the slow drift that often undermines accreditation efforts.

Translating Standards into Practical Action

Accreditation standards are intentionally principle-based and flexible—but that flexibility can be confusing. Many business schools fall into extremes: they either don’t do enough to meet an accreditation standards, or do things in the most tedious and expensive way. Accreditation consultants, with their practical experience, help translate accreditation standards into:

  • Practical, validated policies and procedures
  • Simple and scalable quality improvement systems related to strategic management and assurance of learning
  • Templates and documentation that align with formal standards and actual expectations of peer review team members

Rather than guessing what accreditation reviewers really want, business schools canb benefit from experience-based interpretation grounded in prior visits and outcomes.

External Perspective

Internal accreditation project teams can become too close to their own processes and viewpoints. An external accreditation consultant brings an objective, independent perspective that helps identify blind spots, inconsistencies, and overcomplication. This outside view is especially valuable when:

  • Preparing for eligibility or initial accreditation
  • Conducting gap analyses
  • Preparing for peer review team visits

Deficiencies should be detected and addressed in advance, so that there are no unpleasant surprises during the actual high-stake accreditation milestones. 

Building Sustainable Systems

Good accreditation consulting is not about “checking boxes.” It is about building sustainable systems that continue to function long after the review visit. Experienced consultants focus on:

  • Long-term sustainability of the accreditation project
  • Continuous improvement culture
  • Faculty ownership without burnout

This focus helps ensure that accreditation is not just achieved—but maintained efficiently.

Conclusion: Who Benefits Most from an Accreditation Consultant?

Some large, well-funded business schools have the internal expertise and resources to manage accreditation independently. Even so, many of these institutions find that they can save time and money by outsourcing parts of the process—such as AoL system design, mock visits, or standards gap analyses.

For smaller institutions and international business schools, the benefits are often even greater. Limited internal resources, unfamiliarity with North American or European business education processes, and high financial stakes make external expertise particularly valuable.

In these cases, working with an experienced accreditation consultant—such as Accreditation.Biz—can mean the difference between a controlled, successful accreditation journey and an expensive, stressful, and uncertain one.

How Much Does AACSB Accreditation Cost?

By Dr. Vlad Krotov

AACSB accreditation is widely recognized as the gold standard for business school quality. In addition to being committed to excellence in business education, business schools considering pursuing AACSB accreditation must also be prepared for a significant financial commitment that all accreditation projects require. So, how much does AACSB accreditation actually cost?

Direct AACSB Fees

According to the official AACSB fee schedule, the total direct cost of AACSB accreditation over a six-year initial accreditation period is approximately $73,000. The breakdown of this amount is provided in Table 1 below:

Table 1. AACSB Accreditation Fees

Fee TypeDescriptionAmount
Eligibility Application WorkshopStarting February 2025, AACSB requires schools to attend a mandatory eligibility application workshop$1,000
Eligibility Application FeeOne-time fee due after submitting the initial eligibility application$2,400
Initial Accreditation Committee Process Acceptance FeeOne-time fee due after the Initial Accreditation Committee (IAC) accepts the eligibility application$7,800
Initial Accreditation FeeAnnual fee applied while the school is in the initial accreditation process. The first payment is due following acceptance of the eligibility application.$7,140 × 6 = $42,840
Initial Accreditation Visit Application FeeOne-time fee charged following submission of the initial accreditation application$18,000
Total:$73,040

The total of $73,040 does not include the travel expenses associated with visits by the school’s assigned AACSB Mentor. These mentor visits are required by AACSB and are carried out at the institution’s expense.

Additional Institutional Costs

It’s important to note that AACSB fees are only part of the story. Achieving and maintaining AACSB accreditation typically requires additional investments, which vary by institution. These may include:

    • Hiring Faculty and Staff: Many schools find it necessary to hire new faculty members and staff to meet AACSB’s standards for faculty sufficiency and to manage the added workload associated with accreditation. This includes efforts in faculty credentialing, strategic planning, and assurance of learning.
    • Infrastructure and Technology Upgrades: AACSB accreditation often leads schools to improve their digital learning platforms, student services, or physical facilities to align with global best practices.
    • Training and Development: Faculty and staff may require AACSB-specific professional development to fully implement accreditation standards—especially in areas like curriculum design and assessment.
    • Accreditation Consulting: Some institutions choose to engage external consultants or hire dedicated internal project managers to support the accreditation process and address identified gaps.

These non-fee expenses can vary widely and may easily exceed the direct AACSB fees. A thorough gap analysis—which evaluates the school’s current practices against AACSB standards—is essential for estimating the total cost of the full accreditation journey.

Is AACSB a Worthwhile Investment?

While the direct cost of AACSB accreditation is about $73,000, the true total may be substantially higher when accounting for staffing, infrastructure, and training investments. However, it’s important to note that most of these additional costs go towards organizational improvement, and not AACSB per se. For many business schools, the long-term benefits of international recognition, improved program quality, and enhanced student outcomes make AACSB accreditation a worthwhile investment.

Should You Outsource Your AoL System?

By Dr. Vlad Krotov

For business schools pursuing AACSB accreditation, Assurance of Learning (AoL) is often the most misunderstood and most labor-intensive component of the accreditation process. From selecting learning goals to designing rubrics, collecting data, and closing the loop—the process can easily overwhelm internal teams already juggling teaching, research, and numerous service responsibilities.

So the question becomes: should you outsource your AoL to a consulting company? This article is an attempt to reflect on this important question.

When Outsourcing Makes Sense

Outsourcing is not about handing over control—it’s about leveraging expertise to build a system that is both compliant and sustainable. Here are three scenarios where outsourcing offers significant benefits:

    1. Limited Internal Expertise. Many institutions have never been through the accreditation process. Working with consultants who’ve designed AoL systems for dozens of schools reduces trial-and-error and ensures alignment with AACSB expectations.
    2. Tight Timelines. If you’re under pressure to meet a visit deadline, building AoL processes from scratch internally may cause costly delays. A consulting partner can fast-track design, training, and implementation without compromising quality.
    3. Accreditation Fatigue. Faculty burnout is real. Outsourcing the technical design of rubrics, curriculum mapping, and data collection allows your faculty to save time and energy and focus on what matters most—using the results to improve student learning.
    4. Strained Relationships. Nagging faculty who are already sick and tired of the accreditation work will not do any good to AoL yet will ruing the relationships between faculty and administrators. With an external consultant, at least some of this negative energy can be directed to outside of the organization. 

When to Keep It In-House

If your school has already built a mature AoL system and simply needs minor tweaks or updated documentation, internal teams may be better suited. Similarly, if faculty ownership is a core institutional value and you have experienced accreditation leadership in place, an in-house model can work well.

A Smart Hybrid Approach

At Accreditation.Biz, we often recommend a hybrid approach: let outside experts design the structure and tools, while internal faculty and staff own the assessment process. This balance ensures compliance without eroding institutional culture or autonomy.

Final Word

Outsourcing your AoL system design isn’t a shortcut—it’s a strategic investment. The goal is not to just “pass the accreditation,” but to embed a system that continuously improves learning outcomes long after the visit ends. Because of all those reasons, your AoL should start and continue on a good note. This requires a substantial investment of resources no matter how you go about designing and implementing your AoL system.

The Association of African Business Schools (AABS) Accreditation

By Dr. Vlad Krotov

What is AABS Accreditation?

The Association of African Business Schools (AABS) is based on a rigorous, peer-reviewed process that assesses and certifies the quality of business schools in Africa. It is designed to ensure that accredited business schools in Africa meet world-class standards in education, research, and societal impact while also addressing the unique challenges and opportunities of the African context. Schools that earn this accreditation distinguish themselves as leaders in business education in Africa, with a commitment to continuous improvement and innovation.

The Value of AABS Accreditation

The principle value dimensions of AABS accreditation are as follows: 

    1. Quality Assurance: AABS accreditation certifies that a business school meets high standards in faculty qualifications, curriculum design, student outcomes, and institutional governance. Moreover, the school is committed to continuous improvement in these important areas of business education. The accreditation also acts as a seal of approval that attracts students, faculty, and partners who value excellence.
    2. Relevance to Africa: AABS emphasizes addressing local challenges and opportunities related to socio-economic development, sustainability, and entrepreneurship. Accredited schools are equipped to produce graduates who can drive change within their communities and beyond.
    3. Networking Opportunities: Accreditation connects schools to a network of peer institutions, fostering collaboration in research, faculty exchange, and best practices.

AABS Standards

The AABS accreditation encompasses 11 standards, categorized into six key areas:

    1. Relevance to the African Context: Ensures that the institution’s mission and activities are attuned to the national, political, legal, social, and economic environments of Africa.
    2. Institution: Evaluates governance structures, strategic vision, and resource allocation to ensure effective and efficient management.
    3. Stakeholders: Assesses relationships with students, alumni, corporate partners, and other educational institutions, emphasizing stakeholder engagement and market relevance.
    4. Program Portfolio: Reviews the diversity and quality of programs and research initiatives, focusing on curriculum development, teaching methodologies, and the pertinence of learning materials.
    5. Impact on Africa: Demonstrates the institution’s contribution to inclusive economic and social development within the continent.
    6. Sustainability: Ensures that the institution’s approach to management education is sustainable, with a commitment to continuous improvement and long-term relevance.

AABS Accreditation Process

AABS is based on a rigorous and comprehensive accreditation process structured into eight distinct phases: 

    1. Expression of Interest: Institutions initiate the process by submitting a Letter of Interest to the AABS Accreditation Office, demonstrating their commitment to pursuing accreditation.
    2. Application: Upon acknowledgment, schools complete the AABS Accreditation Application Form, providing detailed information about their programs and operations.
    3. Mentorship: Accepted institutions may be assigned a mentor—typically an experienced dean or senior academic—to guide them through the self-review phase, ensuring alignment with AABS standards.
    4. Self-Review Report (SRR): Schools conduct a thorough self-evaluation against AABS standards, compiling a comprehensive report that highlights strengths, identifies areas for improvement, and outlines strategies for enhancement.
    5. Accreditation Visit: A designated AABS Review Team conducts an on-site evaluation to validate the SRR, engage with stakeholders, and assess the institution’s adherence to accreditation standards.
    6. Accreditation Decision: The AABS Board reviews the findings and decides on accreditation status, which, if granted, is valid for five years.
    7. Post-Accreditation: Accredited schools commit to ongoing quality enhancement and are required to submit a Mid-Term Report two and a half years after accreditation, detailing progress and continuous improvement efforts.
    8. Re-Accreditation: Institutions seeking to renew their accreditation must apply at least 18 months before the current accreditation expires, initiating a new cycle of evaluation.

Challenges and Opportunities of AABS Accreditation

Achieving AABS accreditation often requires a business school in Africa to overcome certain challenges, while also presenting the school with numerous opportunities. Business education in Africa is plagued by resource scarcity, political instability, and varying levels of institutional maturity among the business schools and related organizations.  However, the accreditation process itself acts as a catalyst for improvement, prompting schools to address gaps and align with international best practices. Additionally, accreditation positions schools to attract investments, partnerships, and top-tier talent, further boosting their growth and impact.

How does AACSB accreditation benefit faculty and staff?

By Dr. Vlad Krotov

AACSB (Association to Advance Collegiate Schools of Business) accreditation is widely recognized as a prestigious mark of excellence in business education. While the benefits of AACSB accreditation are often discussed in terms of institutional reputation and student outcomes, the positive impact of AACSB accreditation on faculty and staff working conditions is equally significant. Business schools that gain AACSB accreditation not only enhance their academic programs and research profiles, but also create a more supportive, rewarding, stable, and collegial work environment for faculty and staff. 

Obtaining and maintaining AACSB accreditation can provide faculty and staff at business schools with many benefits, including: 

Enhanced Institutional Support. The pursuit of AACSB accreditation often leads to stronger institutional support for faculty and staff initiatives, including research funding, administrative assistance, and access to various institutional resources. This support can make the working environment more conducive to professional growth and satisfaction.

Support for Professional Development. AACSB-accredited institutions are committed to ensuring their faculty members are highly qualified and engaged in ongoing professional development. This often translates into more funding and opportunities for faculty to attend conferences, workshops, and pursue advanced research, which can enhance their careers and job satisfaction.

Competitive Compensation and Benefits. To attract and retain top talent that can help the business school pursue its mission, AACSB-accredited schools often offer more competitive salaries and benefits packages. The prestige and importance associated with AACSB accreditation can justify higher compensation levels, which can improve overall job satisfaction and financial well-being.

Emphasis on Research. AACSB places a strong emphasis on research and scholarly activities. Accredited schools are more likely to provide faculty with the resources, time, and support needed to engage in research, which can lead to a more fulfilling academic experience and reduce burnout associated with heavy teaching loads.

Collaborative Work Environment. The process of achieving and maintaining AACSB accreditation often fosters a culture of collaboration and continuous improvement. Faculty and staff may benefit from a more collegial atmosphere where teamwork is valued, leading to a more positive and supportive work environment.

Improved Facilities and Resources. To meet AACSB standards, schools may invest in upgrading their facilities, technology, research infrastructure, and learning resources. This can create a more comfortable and efficient working environment for faculty and staff, with access to modern tools and infrastructure that support their work.

Recognition and Prestige. Working at an AACSB-accredited institution can enhance the professional reputation of faculty and staff, providing them with greater recognition in their field. This prestige can lead to increased opportunities for career advancement, both within the institution and externally.

Balanced Workload. AACSB standards encourage a balance between teaching, research, and service responsibilities. This balance can lead to more manageable workloads for faculty, reducing stress and improving work-life balance. The focus on quality rather than quantity in teaching can also lead to smaller class sizes and more meaningful interactions with students.

Job Security and Stability. The commitment to continuous improvement and adherence to high standards associated with AACSB accreditation can contribute to the long-term stability of the business school. This stability can translate into greater job security for faculty and staff, reducing the uncertainty that can come with working in academia.

Access to a Global Network. Being part of an AACSB-accredited institution provides faculty and staff with access to a global network of peers, resources, and collaborative opportunities. This can enrich their professional lives and create opportunities for international collaboration, research, and exchanges.

In conclusion, AACSB accreditation serves as a catalyst for improved working conditions for faculty and staff. By fostering a culture of continuous improvement, providing access to enhanced resources, and promoting professional development, AACSB-accredited institutions create an environment where faculty and staff can thrive. The resulting improvements in job satisfaction, work-life balance, and professional opportunities contribute to a more engaged and motivated workforce, ultimately benefiting both the business school and its most important stakeholders, such as students, employers, and the community at large.